Founded in 1989, MotorCycle Holdings is Australia's leading motorcycle dealership and accessories group with 48 franchises operated from 31 dealership and 8 retail accessory locations in Queensland, New South Wales, Victoria and the Australian Capital Territory.
MotorCycle Holdings' core business consists of the ownership and operation of motorcycle dealerships and retail accessories outlets engaging in the sale of new motorcycles, used motorcycles, accessories and parts, finance, insurance and warranty as well as service and repair.
MotorCycle Holdings also owns and operates a rider training school and a motorcycle repair business which performs smash repair work for insurers. In October 2017 the Group acquired of Cassons Pty Ltd and now also operates a motorcycle accessories wholesaling business.
The Company represents a diverse portfolio of brands. In the new motorcycle category MotorCycle Holdings sells 8 of the top 10 selling motorcycle brands in Australia (by number of new motorcycle sales). In 2018 these 8 brands represented 88% of Australian new motorcycle volume. In the used motorcycle category the Company sells all of the top 10 selling brands (by number of used motorcycle sales) in Australia.